Not a book, nor an article. Long stories are told by the times of today
The shift is becoming imminent when the need for information doesn’t get satisfied by traditional news platforms, and readers turn to new medias and independent publishers to fulfill the void of untold matters.
The niche is getting wider for all the content that can appropriately be defined between a magazine article and a book, because it solves a problem that in the last years has been generated by the news industry meltdown and the quickest web takeover on content.
When the publishing industry struggles for revenue, in an unbalanced mix of advertisement and paid subscriptions, editorial plans are adapted to indulge with kittens and puppies to drive up metrics that today we are starting to feel as outdated and sometimes dangerous.
That’s where long form stories fit in; an intimate reading experience traditionally reserved to books, combined with a journalistic approach to storytelling that is able to satisfy people needs to know, understand and participate.
The storytellers attempt in the last year has collected a reader base and prominent support by businesses that are today targeting a new audience with their services.